Jen Mayer, AFC® + founder of Fully Funded, wearing a black sweater with flowers, smiling.
I’m Jen

I’m an Accredited Financial Counselor® and the founder of Fully Funded. We help folks looking to quit their 9-5, freelancers, and solo business owners gain confidence and ease with their money.

Check out our offerings of one-on-one financial coaching for personal and business finances, live courses throughout the year, and custom speaking engagements for organizations.

A pattern of rolled hundred dollar bills on a green background.
Our Courses

Fully Funded has a variety of courses available for personal and business finance. Live group courses are run several times a year. For those who want to get started right away we have on demand courses available.

Fully Funded Financial Education and Coaching for Freelancers and Self-Employed Individuals.

Financial education + coaching for non-traditional earners and learners.

Whether you’re building a business, managing inconsistent income, planning to quit your 9-5 or seeking a path to financial freedom on your own terms, Fully Funded is with you the whole way.

Who We Work With

People Leaving Their 9-5
Freelancers Earning 1099 income
Solo Business Owners

Basically, people who struggle with:

Retirement
Debt payoff
Savings
Going freelance
Planning for baby
401K
Starting a business
Taxes

About Fully Funded

Fully Funded vintage mint green cake.

Fully Funded is a virtual financial education and coaching company providing coaching services and classes geared toward freelancers and solo business owners. We’ve helped over 850 people through our coaching and live classes.

Fully Funded has collaborated with aligned brand partners including: Relay Bank, The Freelancers Union, Monarch Money, Student Loan Planner, and Oula Health.

The Fully Funded approach sets us apart from competitors by combining strategic financial education, emotional support, and accessibility. Through our shame free and supportive approach to finances we help our customers work through financial avoidance.

Learn more about the team here
As Seen On
Forbes.
Investopedia.
Nerdwallet.

How Fully Funded is Different

Non-Judgmental
Financial Support

As a former doula, Jen understands the importance of curating a safe space to discuss not just the numbers component of finances, but also the emotional aspect of working with money. Personal finance is personal.

Anti-Capitalist
Approach

Focusing on financial freedom through shared resources, community support, and aligning finances with personal values. True wealth is built through community not building wealth for wealth’s sake.

Neurodivergent-
Friendly Methods

Many of our clients are neurodivergent (diagnosed and undiagnosed) and/or don’t identify as “numbers people.” We build systems that work with our clients’ brains and interests, not against them, so finances don’t create more stress or confusion.

Values based financial coaching for personal and business.

Jen Mayer, AFC® portrait wearing a black sweater.

Business Financial Strategy + Coaching

Fully Funded offers strategic coaching built for solo business owners who are ready to grow beyond a team of one, create real profitability, establish benefits for yourself, and pay yourself consistently. Our coaching delivers the financial clarity and strategy you need to build a business that sustains both your vision and your life.

Learn More
Lauren Rosalanko, AFCPE® portrait wearing a black t-shirt.

Personal Financial Coaching

Fully Funded coaches work with you one-on-one to build a strong financial foundation, whether that means creating a budget that's aligned with your values, tackling debt, building savings, or taking the first steps toward investing. We meet you exactly where you are and help you feel confident and aligned in your financial decisions.

Learn More

Client Testimonials

Francie Webb, IBCLC, Doula, Author, and Entrepreneur.
Before working with Jen, talking about money was so stressful. Now, my husband and I communicate openly, troubleshoot together, and create new opportunities for our family that weren’t possible before.
Francie Webb, IBCLC, Doula, Author, and Entrepreneur
Janelle Alba Garner, Founder, JJVS.
I met Jen overwhelmed, wanting nothing more than to give up and pretend the thousands of dollars in debt I had didn’t exist. After only three calls, I found not only a personalized, clear path to a work optional future, but a piece of myself I didn’t know existed. I feel empowered and capable, excited to face the rest of this head on.
Janelle Alba Garner, Founder, JJVS
SJ, Postpartum Doula.
I love Jen! Jen is your finance doula! She’s a total wizard at turning your anxiety into fuel for a fulfilling financially abundant future.
SJ, Postpartum Doula
Emily Van Eck, Owner “Emily Van Eck Nutrition”
Jen helped me see there is a ton of potential already set up in my business to make the money that I want. The combination of financial support & business coaching is perfect for my needs at this stage. Plus she’s just a joy to spend an hour with.
Emily Van Eck, Owner “Emily Van Eck Nutrition”
HanaKyle, Owner, Vessels By HanaKyle.
As a freelancer, it often seems like it’s never enough, so I was seeking clarity to support having work-life balance and minimize burnout. Jen’s style was wonderfully holistic and really considered all the factors of my lifestyle, not just “money in, money out”. I always felt heard and understood in our conversations and have a lot more confidence in managing my money and schedule going forward!
HanaKyle, Owner, Vessels By HanaKyle
Alicia Allison, Postpartum Chef, Doula and Somatic Wellness Practitioner.
Jen’s enthusiasm about financial prosperity is contagious and motivating. I have built up a strong foundation of savings, created a debt payoff plan and have expanded my business in various ways. Our work together gave me the courage to create NOURISH, a professional training in postpartum chef work.
Alicia Allison, Postpartum Chef, Doula and Somatic Wellness Practitioner
Amy T., MA. Intuitive Guide & Medicine Womanat.
Jen created a caring & judgment free space for learning how to work with finances that enabled me to unwind my core inner programming that held old habits in place. I remember a feeling of grief followed by a deep sense of relief that I finally had practical guidance helping me understand how to work with money.
Amy T., MA. Intuitive Guide & Medicine Womanat
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Fully Funded's Make Your Money Magic Course.
Make Your Money Magic

Fully Funded’s Make Your Money Magic course is here to help you unlock your financial potential with personalized strategies, community support, and actionable steps tailored to your unique goals and income. Starts October 6, 2026!

Fully Funded's Profit Foundations Course.
Profit Foundations

Profit Foundations helps you to be your best boss and organize your finances, pay yourself consistently, and grow your income. Starts April 21, 2026!

Fully Funded's Annual Business Reset Course.
Annual Business Reset

Kickstart 2026 with The Annual Business Reset: a 6-week group coaching program for freelancers & self-employed people. Starts February 10, 2026!

Fully Funded's Financial Foundations Toolkit.
Financial Foundations Toolkit

Learn how to increase your income, create a sustainable budget, and build an opportunity fund to establish a strong financial foundation.

A laptop, tablet, and smartphone display digital pages from a financial masterclass workbook titled “Money Mindset + Values Based Finance”.

Money Club is a supportive and non-judgmental community of people who are dedicated to reaching their next financial goals, but are craving friendship, education and accountability along the way.

Money Club members get access to exclusive calls, discussion prompts, hot-seat coaching, and co-working sessions to help stay on track and keep expanding their financial literacy. Money Club members also get free access to all of the Fully Funded resources, toolkits, and workshops.

Be Part of This!
Get started! Watch the Money Mindset + Values Based Finance Masterclass here

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